Projects
01 Ottawa Tourism – Website Design
02 FIDES Sports Management – Website Design
03 uOttawa – Motion Graphics
04 Makenda Fitness – Brand Identity
05 Asuquomo – Visual Design
06 Amazon Café – Creative Direction
Logo refinement, Web design, UX strategy, copywriting
As part of a broader logo refresh and brand repositioning for a soccer agent and mediator, I led the UX and visual design for FIDES' new website — a modern, five-page platform built to establish trust and elevate their growing business.
The goal was to expand beyond basic branding by creating a strong digital presence that not only showcased player talent, but also positioned FIDES as a credible, future-facing agency. Through clear messaging, strategic CTAs, and a bold yet professional visual system, the site supports both conversion and long-term growth through ongoing content channels.
Photography: Sora
[1] Homepage design.
[2] The full desktop homepage design for FIDES, highlighting player profiles, bold CTAs, and a confident brand voice.
[3] Responsive web design: A side-by-side comparison of the mobile wireframe and final UI design.
[4] The About page design featuring strong messaging, a featured testimonial, and a bold mission and values section.
[5] Instagram posts designed to launch the FIDES brand and promote player representation.
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